XDefiant UI Redesign

XDefiant UI Redesign

XDefiant UI Redesign

Upgrading the Ubisoft title's Visual Identity to Fit Within the FPS Genre!

Upgrading the Ubisoft title's Visual Identity to Fit Within the FPS Genre!

Upgrading the Ubisoft title's Visual Identity to Fit Within the FPS Genre!

About

About

About

Playing XDefiant I noticed a consistent theme of a lost personalized identity, not at the fault of the core gameplay. Yet the merge of multiple Ubisoft IP's it showcased a dependancy on the visuals from the IP's without creating its own crafted world visually. My goal was to devise an identity through the user experience that feels like a modern comparison to current fps genre titles while emphasizing its ability to merge IP's into its world. This redesign creates a visual scope that expands the user experience to familiarity and quick access, having a unique XDefiant experience.

Playing XDefiant I noticed a consistent theme of a lost personalized identity, not at the fault of the core gameplay. Yet the merge of multiple Ubisoft IP's it showcased a dependancy on the visuals from the IP's without creating its own crafted world visually. My goal was to devise an identity through the user experience that feels like a modern comparison to current fps genre titles while emphasizing its ability to merge IP's into its world. This redesign creates a visual scope that expands the user experience to familiarity and quick access, having a unique XDefiant experience.

Playing XDefiant I noticed a consistent theme of a lost personalized identity, not at the fault of the core gameplay. Yet the merge of multiple Ubisoft IP's it showcased a dependancy on the visuals from the IP's without creating its own crafted world visually. My goal was to devise an identity through the user experience that feels like a modern comparison to current fps genre titles while emphasizing its ability to merge IP's into its world. This redesign creates a visual scope that expands the user experience to familiarity and quick access, having a unique XDefiant experience.

Timeline

Timeline

Timeline

3 Weeks

3 Weeks

3 Weeks

Role (Solo Project)

Role (Solo Project)

Role (Solo Project)

UI Designer

UI Designer

UI Designer

Tools

Tools

Tools

Figma

Figma

Figma

Background

This project I was able to explore visual design and create design systems within Figma that redefined the now shut down XDefiant Ubisoft IP. With new navigation experience familiar to other FPS titles while adding its own visual flare. Moving XDefiant into a new visual direction that solves its complex identity crisis with the use of other IP's for hoped longevity.

Initial Solution & Goals

How might we define XDefiant visual identity to enhance the user experience, core game identity, and upkeep with competitors while commemorating the collaborative IP's from the other Ubisoft titles?

Goals

  • Design a modern visual identity and user experience

  • Engage users into the world of XDefiant instead of the IP's

  • Integrate modern navigation features

Style Guide

Color Palette

#000000

#77898D

#BABABA

#FFFFFF

#E9C42E

#FEDE65

#EA4644

#FE31EA

#66EC46

#31FF47

#32B5FF

Typography

Lexend Deca 24px - Regular

Lexend Deca | 20px - Regular

Lexend Deca | 16px - Regular

Lexend Deca | 12px - Regular

Lexend Deca| 24px - Bold

Lexend Deca| 20px - Semi-Bold

Iconography

Buttons & Pop-ups

More projects

Got questions? Say hello, Ethan!

I’m always excited to collaborate on purposeful projects!

Got questions? Say hello, Ethan!

I’m always excited to collaborate on purposeful projects!

Got questions? Say hello, Ethan!

I’m always excited to collaborate on purposeful projects!